Catfish Creek Canoe Essay Example

Catfish Creek Canoe Essay Example Catfish Creek Canoe Essay Catfish Creek Canoe Essay Catfish Creek Canoe BY Tillie Target customers is basically men who like outdoor sports and have enough money to spend hobby. Target customers are not only people who like canoe and own canoe but also people who are interested in doing outdoor sports. He can make new long- term customers from them. Products are canoes which made from cedar strips and constructed with epoxy. He made a Web page, advertisements in cannoning magazines and press releases to industry and recreational associations as promotions. In edition, he is going to place advertisements in the buyers market sections of the two most popular cannoning magazines. Placing a magazine is much for selling canoe. Because customers must have enough money and people who buy a magazine have enough money to spend their hobby. But he can also place advertisement in the general sports magazine or outdoor magazine. Customers of these kinds of magazines can buy a canoe and be going to interested in playing a canoe. The store is located in SST. Thomas Ontario. The store doesnt need to locate in downtown or expensive place. People basically dont buy a canoe at first time to see it. Because a canoe is not cheap and a big shopping. Moreover selling a place of canoe needs big space so the store cost is going to be high. I will locate the store close to highway in order to be easy to get there by a car. He wasnt sure about the optimal price. The market price range is $1,820 to $13,400. This is enough wide to response customers needs. He has to establish wide range price.